Social Media Marketing Programs

Connect With the Power Of Social Networking.

Social media builds brand relationships with current and potential customers. More than just another communication channel, it’s a whole new way of connecting with consumers. Upward Brand Interactions’ extensive experience with e-marketing strategies helps you create a social media strategy that drives business results. Upward Brand Interactions’ social media program will help you join the conversation.

Some of the components of the program include:

Discovery

• Extensive monitoring and research gauges your brand’s current presence on the web including social networks, the blogosphere, microblogging platforms, video sharing and message boards

• A full industry and competitive analysis determines where and how your competition is currently participating in social media
• An Influencer Roadmap will identify online audiences who could drive a buzzbuilding outreach program

Strategy

• Analyze your business goals to ensure that all social media implementation is in line with the strategies and goals of your organization
• Rather than implementing a pre-determined package of tools, we will determine specific platforms that match both the consumer’s needs and your business goals
• Provide internal teams with the training/mentorship needed to implement programs

Implementation

• Whether building a social network profile, a custom blog design, or a web application, we help you implement your new social media strategy
• Assist with developing content, engaging influencers and building communities
• Provide clear analysis, measurable benchmarks and actionable reporting