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Is Google Monkeying with your Title Tags?

WRITTEN by: Bill Sterzenbach |
categories: SEO

Mar 2011

ALL INSIGHTS

Yes. In most cases, it seems to be for the better. Overall if you want give Google the no-means-no message, be sure your title tags are all unique, and be sure they are long enough and that they aren't stuffed with keywords.

We've seen a couple of cases where the title tag is changed for the better, but there was nothing wrong with the original tag. In these cases, I still think it's OK so long as Google is improving click-thru and maintaining a strong user experience.

We'll keep an eye on this and let you know if there are developments.

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