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Mar 31

Jun 11

Public Relations Meets Search Marketing: Reputation Management

WRITTEN by: Bill Sterzenbach |
categories: SEO, Content Marketing, Community

I was doing a bit of research on the search trends in Dublin Ohio and Dayton Ohio within Google Trends when I noticed an interesting phenomenon. While both cities have enjoyed growth with respect to visitors searching from within the state for their city, Dublin seemed to be experiencing more searches based on good news, while Dayton searches seem more focused on neutral or negative news.

Apr 26

Featured Site: Upward Brand Interactions Launches New Tolles Website

WRITTEN by: Mary Garrick |
categories: Community, News, Interactive, Content Marketing

Upward Brand Interactions is excited to announce the launch of the Tolles Career & Technical Center website,, designed and developed by Upward Brand Interactions. Tolles is a hands-on learning career-technical education center focusing on high school and adult education.

more insights

Upward Joins Forces with Lamark Media

Apr 21, 2021

Paving the Way for Accelerated Growth and Unparalleled Cross-Channel...Read

Most Surprising Reason for a Hospital 1-Star Review

Feb 14, 2020

As a health care provider, you will get one-star reviews. You just can't...Read

How Virtual Reality Can Save the Day for Trade Show Experiences

Feb 14, 2020

Listen in as Mark Goodwin chats with Zach Myers and Bill Sterzenbach on how...Read

The #1 Reason (by a wide margin) Health Care Patients Posted 1-Star Reviews

Jul 11, 2019

Upward recently analyzed over 3,800 hospital reviews from all over the US. We...Read