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Healthcare

Oct 30

What We Can Learn From Primary Care Providers


categories: Healthcare

What can hospitals learn from primary care providers? In a word, much.

Jul 26

Rethinking Healthcare Customer Experience


categories: Healthcare

For years, the process of healthcare has been thought of as traditional, maybe even archaic in some cases.

Apr 14

Insights on Digital Marketing Trends in the Healthcare Industry

WRITTEN by: Upward Brand Interactions |
categories: Healthcare

Aug 26

The Healthcare Marketer's Thrive Guide [Infographic]

WRITTEN by: Scott Rogers |
categories: Healthcare

This handy Thrive Guide gives you a quick-glance resource to help you make sense of it all – to find your way through the challenges and reach your goals.

Jun 2

Your Health Care Website May Be Capturing PHI Without You Knowing It

WRITTEN by: Bill Sterzenbach |
categories: Healthcare

Protected Health Information (PHI) could be making its way into your website without your knowledge. Take these simple steps to protect your visitor's data.

Apr 28

Is Your Health Care Website Missing This One Critical Feature?

WRITTEN by: Bill Sterzenbach |
categories: Healthcare, SEO

Visitors and search engines are now looking for this one critical feature when viewing your website. There are a shocking number of health care websites that are missing this feature and it's probably costing you visits.

Jun 17

Help: How Community Hospital Marketing Can Stand Out From Acclaimed Hospitals

WRITTEN by: Scott Rogers |
categories: Healthcare

Now, every hospital is trying to expand their service area and pull in the most profitable patients from more and more territories. So what do you do when a bigger hospital from outside your regular service area tries to draw in your patients and physicians?

Feb 11

This Sounds Like a Job For Marketing...Or Maybe Not!

WRITTEN by: Scott Rogers |
categories: Healthcare, Content Marketing

When you are in the business of hospital marketing, your administration will often look to your department to solve problems relating to patient volume for just about any service line. This is especially true in larger, multi-hospital systems. While it is nice that administrations have faith in your ability to influence patients, unfortunately, the truth is you will often be called on to solve problems that marketing has very little ability to impact.

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