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Jun 22

Macro-Intermediation is Changing the World, Especially for Marketers

WRITTEN by: Bill Sterzenbach |
categories: Business Growth

While disintermediation (the process of removing the middleman) has been around for decades, macro-intermediation is new, and it's changing the world

Jun 12

Getting Started in China - Your First Chinese Landing Page

WRITTEN by: Bill Sterzenbach |
categories: SEO

Getting started advertising in China has become much simpler in the past few years. Now is a great time to begin actively marketing in China, and here are a few tips to get you started.

Jun 3

Brand Builder Series: Kathy, Building the Tractor Supply Company Brand

WRITTEN by: Bill Sterzenbach |
categories: Branding

The Brand Builders series identifies company ambassadors who build their employers brands through their day-to-day activities.

Jun 3

Playing Favorites. Using Twitter as a Business Development Tool

WRITTEN by: Bill Sterzenbach |
categories: Content Marketing, Business Growth

You are probably using Twitter today, but are you aware of a powerful tool that can help you connect in a passive but powerful way?

Jun 2

Your Health Care Website May Be Capturing PHI Without You Knowing It

WRITTEN by: Bill Sterzenbach |
categories: Healthcare

Protected Health Information (PHI) could be making its way into your website without your knowledge. Take these simple steps to protect your visitor's data.

Apr 28

Is Your Health Care Website Missing This One Critical Feature?

WRITTEN by: Bill Sterzenbach |
categories: Healthcare, SEO

Visitors and search engines are now looking for this one critical feature when viewing your website. There are a shocking number of health care websites that are missing this feature and it's probably costing you visits.

Apr 2

b2b Marketers – The April 21st Google Update May Be Bad News for Your Leads

WRITTEN by: Bill Sterzenbach |
categories: SEO

Is your website mobile-friendly? If you can’t confidently answer “yes”, be on your guard for potential missed opportunities.

Mar 18

Manufacturers - 3 Tips to Drive Big Leads with Social Media

WRITTEN by: Bill Sterzenbach |
categories: Industrial, Content Marketing

We are specialists in creating leads for manufacturers. When we first bring up social media as one part of the mix, we usually receive a tepid response. It's understandable, social media programs for manufacturing require special handling and they are often not well crafted. We can help you fix your manufacturing social media today.

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